Andrea Mason, LMHC
The Place for Counseling
“Melanie has been instrumental in helping me express my style and communicate my mission to help clients by creating this amazing website. For years, whether it be the website, my cool stylish business cards, or promotional materials, I consistently get oohs and aahs and piles of compliments! I always feel very confident with the professional look and feel of the website and it has helped me to be taken seriously as a business owner.”
Industry: Mental Health Services
Services Provided: Website, Branding, Graphic Design
This website features:
More than 20 pages.
Summary blocks integrated into the specialty pages to feature blogs posts and personnel.
Team section sortable by discipline.
Multiple contact forms to target specific visitors.
Nature-based photography.
Print media
I still believe in business cards. And print media.
That first 5-second impression - when someone sees, touches, and feels a well-crafted piece of marketing - can’t be replicated online. Always have something deliberate and impressive to hand people when they ask, “What do you do?” Print materials build trust, reinforce your brand, and even give your team a sense of ownership.
For The Place for Counseling, I created branded marketing postcards for broad distribution and custom business cards that reflect the unique roles of the founder and each therapist—all aligned with their online presence.
Team Sorting
The Place for Counseling, a therapy center in Largo, Florida, has a team of therapists who specialize in different areas of mental health. They wanted a website that makes it easy for prospective clients to find the right fit.
We designed a team page where visitors can filter by the type of therapy they’re interested in and instantly see which therapists specialize in that area. Each specialty page also highlights the counselors who offer that service, making the site both intuitive and accessible.
Good website designs are easy websites to use.
Nature Imagery
When I design websites for artists, the art always comes first - the site simply supports it. But working with professional services is a little different. We often need to find the right stock images to complete the design.
For The Place for Counseling, I drew on my 15+ years as an art consultant for healthcare and corporate spaces to choose images and colors that reduce stress, lower blood pressure, and even boost productivity. These design principles have long been used in healthcare - and now they’re being adopted in workplaces too. Therapy offices are the perfect blend of both: spaces to work on wellness. Shouldn’t their websites reflect that?
A website is often a client’s first visual experience with a practice. It should be calm, clear, and supportive - not stressful. Using trauma-informed design and user interface strategy, I believe we achieved just that for The Place for Counseling.
