Marketing Tools: Announcement Bar, Pop-Up, and Mobile Info Bar:
Three marketing tools — Announcement Bar, Promotional Pop-up, and Mobile Information Bar; availability depends on your subscription plan (Core plan or higher required)
Announcement Bar
Thin bar at the top of the site; add text and/or a clickable link
Can make the entire bar a link or just specific text
Color is changed via your color theme settings
Custom CSS in the template adds a hover effect to links in the bar
Promotional Pop-up
Multiple layout options — corner, bottom bar, or full page (avoid full page; it's invasive and Google penalizes it on mobile)
Customizable action (newsletter signup, button click), text, timing (scroll, timer, or page-specific), images, and color
Can connect to third-party email services; those may require pasting code into the Code Injection area instead
Requires Core subscription whether using native Squarespace or a third-party plugin
Mobile Information Bar
A thin bar on mobile showing your contact info (email, phone, location)
Pulls automatically from your store settings
Available in light or dark style
Scrolls out of the way so it's helpful but not intrusive
Great for making contact info instantly accessible on mobile without digging through the site