Some tips on how to set up the footer.
Footer color/background is customizable — can be a solid color, image, or video
What to include in your footer:
Newsletter signup
Contact info (city/state, phone, email) — make it impossible for people to say they couldn't find you
Social links
Copyright notice (update every January 1st — outdated years signal a neglected site)
Privacy policy and cookie policy links
On contact info: include your location — art consultants actively search for artists by region; hiding it narrows your reach, not broadens it
Give multiple contact options (form, email, phone) — let visitors reach out however they're comfortable; more options = more inquiries
Copyright notice — include your business name and "all rights reserved"; an old year is a red flag to anyone browsing professionally
Privacy policies — protect you legally if someone accuses you of misusing their content or data on your website.
Optional footer extras: secondary navigation, logo, additional page links
⭐ Core advice: treat the footer as housekeeping — essential info that doesn't need to be in the main nav but should always be accessible
Privacy Policies
I recommend Termageddon for auto-updating privacy/cookie policies — increasingly important as data laws expand.
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Download this informational PDF about privacy policies with instructions for how to sign up and get your10% discount on the first year.