Some tips on how to set up the footer.

  • Footer color/background is customizable — can be a solid color, image, or video

  • What to include in your footer:

    • Newsletter signup

    • Contact info (city/state, phone, email) — make it impossible for people to say they couldn't find you

    • Social links

    • Copyright notice (update every January 1st — outdated years signal a neglected site)

    • Privacy policy and cookie policy links

  • On contact info: include your location — art consultants actively search for artists by region; hiding it narrows your reach, not broadens it

  • Give multiple contact options (form, email, phone) — let visitors reach out however they're comfortable; more options = more inquiries

  • Copyright notice — include your business name and "all rights reserved"; an old year is a red flag to anyone browsing professionally

  • Privacy policies — protect you legally if someone accuses you of misusing their content or data on your website.

  • Optional footer extras: secondary navigation, logo, additional page links

⭐ Core advice: treat the footer as housekeeping — essential info that doesn't need to be in the main nav but should always be accessible

Privacy Policies

I recommend Termageddon for auto-updating privacy/cookie policies — increasingly important as data laws expand.

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